Wold Gold Council

Making complex research easy to understand

At the World Gold Council, I collaborated closely with the research and legal teams to simplify complex content, ensuring it was both easy to read and legally compliant. By streamlining language and structuring research for clarity, I enhanced content accessibility and discoverability, making intricate financial insights more understandable for a global audience.

Year
2024

Social Media Production
& website development

Project: Optimising Content & Navigation on Gold.org

  • Role: Led content strategy and production to enhance financial and investment content accessibility.

  • Approach: Collaborated with developers and researchers to refine site structure, improve navigation, and ensure clarity across multi-platform campaigns.

  • Outcome: Improved user engagement and content discoverability, making complex financial insights more accessible to a global audience.